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Rory McIlroy linked with jaw-dropping $1.45 billion switch

Rory McIlroy linked with jaw-dropping $1.45 billion switch

Greg Norman is on the verge of the ultimate victory in one of the most bitter feuds in professional golf, if reports surfacing in the UK are to be believed. Ever since Norman’s controversial LIV Golf tour launched in 2021, its biggest detractor in the playing ranks has been Northern Irishman Rory McIlroy. Watch every...

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The Golf Merger May Be Dead on Arrival

The Golf Merger May Be Dead on Arrival

The PGA Tour wants to team up with LIV Golf to eliminate competition. Federal antitrust enforcers aren’t going to like that. Illustration by The Atlantic. Source: Getty June 8, 2023, 10:30 AM ET On Tuesday morning, the PGA Tour and LIV Golf announced a planned merger that ended nearly a full year of antitrust litigation...

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New survey reveals perceptions of LIV Golf are improving

New survey reveals perceptions of LIV Golf are improving

Nike Golf Since its inception, LIV Golf’s emergence as a competitor of the PGA Tour has been a highly debated topic in the golfing community. With the LIV tour backed by the sovereign wealth fund of Saudi Arabia, its players have been criticized for taking “blood” money to join the tour. However, a recent survey...